ROOTZ PRO — THE ROOT OF PURPOSE
Every great journey begins with a root.
Rootz Pro was born on the mat — in sweat, silence, and respect.
It began with one simple belief: sport can change lives.
Rootz Pro is not a brand.
It’s a movement — a living community of athletes, creators, and dreamers who believe that discipline and purpose can rewrite anyone’s story.
OUR STORY
Rootz Pro was created by people who lived the sport from the inside — professors, competitors, and kids who learned to fight for a better life.
Between Boston and Rio de Janeiro, this movement grew from the idea that Jiu-Jitsu — and all sport — can be a bridge to the impossible.
Our mission is to help children who dream of something different, something bigger.
We believe in connecting young dreamers with college students, graduates, and mentors in the U.S., showing that dreams, when guided and supported, can become reality.
I, Ruan Oliveira, grew up seeing deep social inequality.
But I also saw that on the mat, everyone was equal.
No one cares where you come from — only how much you’re willing to learn, fight, and respect.
Sport was the great leveler.
And ROOTz Pro was born to multiply that power — to turn discipline into direction, and direction into opportunity.
OUR VISION
To build a global movement that uses sport to connect dreams to reality.
To create a network where passion meets education, where mentorship becomes a bridge, and where the next generation learns that the impossible can be reached.
Rootz Pro stands for equality through effort, growth through discipline, and legacy through purpose.
We are shaping the future of sport — not by trophies, but by how many lives we help transform.
OUR MISSION
To inspire purpose through action.
To make sport a pathway for social change, giving young people access to opportunities, education, and community.
Our mission is not to compete against others — it’s to elevate each other.
We exist to connect kids to mentors, universities, and experiences that can redefine their future.
“We can inspire.”
That’s not a slogan — it’s a promise.
THE MEANING OF ROOTZ PRO
“Rootz” represents where we come from — our origins, our truth, our foundation.
“Pro” represents how we carry ourselves — with professionalism, respect, and excellence in everything we do.
Together, they mean: grow without losing your roots.
Rootz Pro is a movement of evolution, identity, and service.
We fight for something greater than ourselves.
THE FUTURE
Rootz Pro is building bridges — between kids and mentors, between local communities and universities, between dreams and real opportunities.
Through projects like the Collegiate Jiu-Jitsu League (CJL), we’re building a system that educates, empowers, and inspires.
The goal is simple:
to make sport the bridge that turns inequality into possibility.
Rootz Pro isn’t just starting a movement — it’s starting a transformation.
And that transformation begins right here.